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Telarus Launches VARPartner.com to Recruit Network Equipment and Telecom PBX Vendors and Installers
DRAPER, UTAH - October 13, 2006 - Telarus Inc. today announced the latest addition
to its portfolio of web properties whose core focus is promoting
the ShopforT1 VAR Program: VAR Partner.com. Found online
www.varpartner.com, VAR Partner's core focus is the recruitment
of new VARs to participate in VARSearch(tm). VAR Partner.com
comes with all of the affiliate tracking capabilities of all
of the Telarus web properties.
"We are excited to release VAR Partner.com to our agents"
commented Adam Edwards, President and CEO of Telarus, Inc.
"One of our major initiatives in 2006 has been the construction
and roll out of our VAR Program. VARSearch(tm) is now delivering
telecom equipment leads to our network of VAR Partners on
a consistent basis, which is generating excitement in
the agent and VAR communities. Bringing in more VARs will
continue to help us improve the quality and quantity of
future equipment leads as more qualified buyers will be
matched up with the appropriate VARs in their local area."
VARPartner.com will work in tandem with VARNetwork.com,
with VARPartner focusing on VAR recruiting and VARNetwork
focusing on the generation and delivery of telecom equipment
leads to the VARs currently subscribed in the ShopforT1
VAR Program.
"As we continue to build software that encourages close
working relationships with VARs, we remain attentive to
the suggestions and ideas of our agents" added Patrick Oborn,
CIO of Telarus, Inc. "The VARPartner.com concept was born
from a ShopforT1 sales agent suggesting we create a site
to which they could refer their VAR prospects - one that
explained in plain English the advantages and benefits
of our program. As with all of our sites, this is the
first incarnation. Expect the site to evolve as we
receive more feedback from our users. What you see now,
both in terms of web marketing traction and web content,
is just the beginning."
The ShopforT1 VAR program generates equipment leads for
VARs who are enrolled in VARSearch(tm). These leads are generated
from affiliate-driven web sites such as VARNetwork.com
as well as by private labeled VARSearch(tm) XML plug-ins.
In September 2006, the first full month of operation, VARSearch
delivered over 90 unique leads to its network of VARs.
Included in these leads were requests for PBX systems,
telephone handsets, wiring jobs, high-end computer
networking equipment, software support, VoIP equipment
and deployment, and more. VARs are rated by VARSearch(tm)
based upon geographic proximity to the customer,
previous customer feedback, agent feedback, and VAR's
level of participation with ShopforT1's core telecommunication
services business.
Greg Ottensmeyer, president of TelephoNET Corp., had the following
to say about the VAR Nework program: "ShopforT1 is the quintessential T1
lead generator and we're excited to see this bright group of
marketeers do the same for the VAR industry. As a VAR Partner we've
been able to grow our sales and expand our resources."
"Looking forward, we see great things on the horizon for
our VAR Program" continued Edwards. "It is our hope that
the relationships we build with VARs will allow us to become
the preeminent telecom master agent in the country, and
at the same time build the clientele of our VAR partners
using our affiliate's marketing muscle. Everybody wins
in our system."
About ShopforT1.com
ShopforT1.com is a provider of real-time T1 price quotes using the patent-pending GeoQuote,
delivering a unique opportunity for business shoppers to view pricing and availability in real-time
for over 12 high-speed data and dedicated voice providers. In addition, ShopforT1.com offers
complimentary consulting service from trained and licensed ShopforT1.com telecom experts. These
independent agents assist potential T1 customers with the pricing of dedicated services and help
them find the best service to meet the needs of the business and their budget.
The company's Web site is www.ShopforT1.com.
ShopforT1.com's GeoQuote compares in real-time the prices of the following T1 broadband and voice providers:
ACC Business,
New Edge Networks,
PowerNet Global,
XO Communications,
Xspedius,
USLEC,
Netifice,
AT&T,
TelePacific,
Broadwing,
MegaPath, and Nuvox.
About VARPartner.com
VARPartner.com is a wholly owned subsidiary of Telarus, Inc, and a sister-site to VARNetwork.com.
VAR Network delivers real-time VAR location
information through its breakthrough VARSearch(tm) technology. Visitors are driven to VARNetwork.com
by Telarus's growing network of online marketing specialists as well as by professional telecommunication
sale consultants. VARNetwork.com is a free match-making service that connects people looking for
telephone and network equipment installers and dealers with the VARs in their local area who provide these
valuable services. Some of the marque brands offered by our VARs are
Cisco,
ShoreTel,
Lucent,
NEC,
3Com,
Toshiba,
Avaya,
Vodavi,
Nortel, and
Mitel. All inquiries
regarding the VAR program should be directed to Robert Butler, Director of the VAR Network, at (866) 466-0374.
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