Marble Rock, Iowa, Jul. 28 /Jerome Jones/ -- Is there a resurgence in the popularity of telecommunications providers that compares with the late 1990's? The answer may surprise you. Since the crash of the Internet bubble, struggling telecoms have seen Darwin in action as many companies were forced with the choice of bankruptcy or forced consolidation. However, some companies chose the road less traveled: innovation. By offering customers more for less, many small to medium size business customers are finding that they can upgrade to integrated T1 service for the same cost of five regular phone lines.

To see how customers are reacting to this new product, we interviewed a series of small business owners in Iowa who are currently using the service. One such individual shared with us his enthusiasm for the enhanced capabilities dynamic service offers. "When I was first contacted about the dynamic integrated T1, I was deeply skeptical of what I was hearing. Over the course of my brief dealings with telephone companies, all I got was less service with more cost. Now I am happy to say that I am getting more for less, which makes for one very happy customer."

There are two basic "integrated" DS-1 configurations, analog and digital. The 24-line bundle in which they come is termed a "trunk". The main difference between analog and digital trunks is their flexibility. With digital trunks, voice lines not in use can be dynamically reconfigured to carry data traffic, so they don't sit idle. Analog trunks on the other hand can not change their function once configured by the service provider. Data channels remain data channels and the same for voice channels, even if there is no voice traffic.

"I am very satisfied with my new XO dynamic T1" added Mike McLoude, a small business owner in Santa Monica, California. "The flexible nature of the system allows me to conduct business with the same efficiency as many of my bigger competitors, for less than what they pay." Mr. McLoude is not alone - many Californians are seeing the technology light and taking the leap of faith away from traditional TDM.

The early adapters of this new technology have realized a cost savings that helps them be more competitive in the market space. By saving hundreds of dollars each month, which equates to thousands of dollars per year, small businesses are able to do more while spending less on their telecom bill. This savings allows for hiring of additional staff, upgrading equipment, and other activities that make the enterprise more productive and profitable. Many in the industry see the lack of mass adoption of this new technology as just shear ignorance and/or a lack of trust for telecom sales people.

Iowa is a place that we found was a hot spot for small business owners making the move over to dynamic T-1 lines. One business owner that we interviewed gave glowing reviews of his move to TelePacific's "OnePac" dynamic product. Keith Gray explained "I used to have a regular integrated T1 with 10 voice lines and 14 data channels. When no one was using the phone in my office, we were limited to just 896 KB of bandwidth. After searching on the Internet for better options, I found that I could reduce my price from $850/month to $500/month, and at the same time have 14 voice lines and 1.5 mbps of broadband. I didn't take long for me to pull the trigger and make the change."

The golden age of telecommunications may be upon us, based upon our research and recent uptick in customer satisfaction. Although the industry has years of bad blood to overcome, recent innovations such as the dynamically configuring T1 line are proof that progress is indeed being made. As the competitive local exchange carriers continue to compete by introducing new and exciting products at prices most small businesses can afford, they are coming up against increasing resistance from the RBOCs who are forces to lease their own copper lines to these CLECs at reduced rates. This reality has the CLECs rushing to deploy their own networks and fiber routes, but the FCC may ultimately relax the mandate - leaving all of us wondering how long the party is going to last.

Definition 1. - The T1 (or T-1) carrier is the most commonly used digital line in the United States, Canada, and Japan. In these countries, it carries 24 pulse code modulation (PCM) signals using time-division multiplexing (TDM) at an overall rate of 1.544 million bits per second (Mbps). T1 lines use copper wire and span distances within and between major metropolitan areas. A T1 Outstate System has been developed for longer distances between cities.

Definition 2. - The T-carrier system, introduced by the Bell system in the US in the 1960's, was the first successful system that supported digitalised voice transmission. The original transmission rate (1.544 Mbps) in the Marble Rock T1 line is in common use today in ISP (Internet Service Provider) connections to the Internet

Definition 3. - A high-speed digital connection capable of transmitting data at a rate of approximately 1.5 million bits per second. A T1 line is typically used by small and medium-sized companies with heavy network traffic. It is large enough to send and receive very large text files, graphics, sounds, and databases instantaneously, and is the fastest speed commonly used to connect networks to the Internet. Sometimes referred to as a leased line, a T1 is basically too large and too expensive for individual home use.

Definition 4. - A type of high speed Internet connection that provides a great deal of bandwidth. Many businesses lease T1 lines to connect to the Internet, but because they are expensive and offer more bandwidth than most small businesses and homes need, they are not realistic solutions for small and low-demand Internet users.

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